King’s Hawaiian Partners with Junior Achievement of Georgia to Impact Middle School Students in North Georgia

King’s Hawaiian joins the Mike & Lynn Cottrell JA Discovery Center at North Georgia as the presenting sponsor of JA Finance Park

ATLANTA– Today, King’s Hawaiian proudly cut the ribbon on their storefront at the Mike & Lynn Cottrell JA Discovery Center at North Georgia. As the new presenting partner of the 7th grade program JA Finance Park, the King’s Hawaiian space gives more than 15,000 students a year a glimpse into the realities of adulthood while offering them an opportunity to navigate those complexities in an authentic, hands-on environment.

“Since opening our Oakwood facility in 2011, we’ve worked to build a strong connection with the students in our community by helping them explore future career opportunities in manufacturing and partnering with local schools to offer tours of our facility,” said Mark Taira, CEO of King’s Hawaiian. “We are so excited to open our storefront in JA Finance Park and continue our focus on supporting local youth.”

JA Discovery Centers are authentic environments where middle school students connect knowledge gained in the classroom to real-world concepts. Students work alongside their peers and adult volunteers in JA BizTown® and JA Finance Park® as they develop a greater understanding of financial concepts, build 21st century skills, and foster their entrepreneurial spirit.

JA BizTown allows 6th grade students to interact within a simulated economy and take on the challenge of starting and running a business. After in-class curriculum around the circular flow of the economy and what it means to be a citizen, students have a job within one of the many storefronts in JA BizTown, and they learn what it’s like to work that job. Students earn (and spend!) a paycheck, pay taxes, vote for their elected officials for the day, and ultimately work with their peers towards a common goal of paying back their start-up loan. Volunteers guide students through the simulation and provide their own life experiences to help students discover the endless opportunities their futures can hold.

JA Finance Park allows 7th and/or 8th grade students the opportunity to manage a household budget and learn about personal finance. After in-class lessons on subjects like budgeting and credit scores, students are assigned a random ‘life situation’ with an education level, salary, and family scenario. They visit storefronts representing the major line items in a budget – housing, utilities, food, etc. – and work towards providing for themselves and their families within their assigned means. Throughout the day they apply for car and home loans and discover the impact a credit score has on financial well-being. Volunteers guide students through the simulation and provide their own life experience to bring authenticity to the experience.

“We are so pleased to welcome King’s Hawaiian as the new presenting partner of JA Finance Park,” said John Hancock, President and CEO, JA of Georgia. “This partnership will allow students a hands-on experience with a prominent national brand that has a presence and impact in their own local community. The King’s Hawaiian storefront will give students a window on the opportunities that their futures can hold and will help us to empower students with the mindsets and skill sets to thrive.”

With locations in Atlanta, Cumming, Dalton, Lawrenceville, Savannah and soon to be Augusta, more than 40 percent of all middle school students in Georgia participate in this programming.

 About KING’S HAWAIIAN 

Founded more than 70 years ago in Hilo, Hawaii, by Robert R. Taira, KING'S HAWAIIAN is a family-owned business that for three generations has been dedicated to providing irresistible, original recipe Hawaii-inspired foods made with Aloha Spirit. A priority for the company is sharing the Hawaiian Way – a uniquely Hawaiian approach to hospitality based on graciousness, generosity, and a commitment to making everyone feel a part of the KING'S HAWAIIAN 'ohana' (extended family). KING'S HAWAIIAN makes the #1 roll in the United States, along with other great Hawaii-inspired foods including hamburger buns, slider buns, pretzel bread, sandwich bread and more. The soft and fluffy texture of KING’S HAWAIIAN bread adds the perfect touch of sweetness to a wide variety of recipes and occasions, including everyone’s favorite weekly tradition, Slider Sunday family meals. The company operates baking facilities in Torrance, California, and Oakwood, Georgia. For more information, visit the company's website at www.KingsHawaiian.com, or find KING'S HAWAIIAN on Facebook, Instagram and Twitter.